Advertising

Hello – I’m Graeme, owner of YGKEvents.com.

So on this page I’m going to quickly explain what you get with advertising. The key numbers for the website are listed above. YGKEvents.com has great social outreach which is always increasing, great demographics and a lot of traffic.

I’ve been doing digital marketing and running websites since 1996. I’m well versed in social marketing, search engine optimization and I’ve spent the last few years on YGK Events really getting to understand the Kingston audience.

Figuring out what they’re most interested in, what gets a reaction, and testing out various ad spots on the site to see what works and what doesn’t.

After all these years I feel I’ve got it nailed down and am ready to use that experience to give you the best bang for your buck.

Let’s get the cost out of the way right away.

I want to keep things nice and simple. I don’t want various packages that will just confuse you. And I don’t want to get rich from this site either – YGK Events has been online for 4 years essentially as a non-profit and I’ve been happy to offer this service to the Kingston area.

I’m just looking for the funding to assist the site as it continues to grow, help great local businesses reach more eyes and become an even better service for Kingston.

So the pricing is a flat fee of $1000 for the year, or you can do $100 per month. I am locking the quantity of businesses in at 10 until June 2019 meaning there will be no more than 10 businesses advertised until that time. As soon as all 10 spots are locked in I will no longer accept advertising so don’t delay!

Here’s what you get for all of that:

YGK Events Advertising Package:

A lot of these will vary depending on your type of business. I’ve listed a few examples and I’ll work with you to get the perfect advertising for your venue.

One Event Listing: Twice per year, we will list an event specifically for your venue. If you were a restaurant, you may want to use that to advertise a dinner special on Valentines Day. If you were a hotel, you may want to use this to advertise staying there during a weekend that attracts a lot of people from out of town.

Example highlighted below:


Featured Events: Any events held at your venue will be given “Featured” status meaning they are showcased all over the site. The “One Event Listing” will also be featured. Example of featured events:


In-Event Text Advertising: Where appropriate, we will advertise your business within the text listing of an event. This will be the strongest form of advertising throughout the site and we will work together to get the perfect wording however here is one example using a restaurant:

Other examples include:

Hotels: Coming in from out of town? Spend the night at the great _____ hotel..

Bars: After the show, go grab some late night grub at ____. Just $5.99 for a pound of wings!

Of course these don’t have to tie into specific events and can be generic too. For example:

Looking to purchase books locally in Kingston? Check out ______, located at _____ for a great selection of books and friendly customer service!


Sitewide Sidebar Banner: A banner approximately 200×200 will be in constant rotation on the sidebar of the website, above the fold.


Eventwide Banner: A banner will be displayed on all events pages. It will be listed below the event description and just above the actual venue listing for maximum visibility.


E-mail Newsletter Advertising: I have been collecting subscribers for our upcoming e-mail newsletter for awhile now, and have over 5,500 subscribers. Once per week I will be issuing a newsletter listing the events for the upcoming week. Via rotation, your business will be advertised regularly in each newsleter.


Social Media Marketing: Once every two months, I will advertise your business on our social media channels.


Detailed Venue Listing: All venues in Kingston are listed on YGKEvents.com. We often rank ahead of the actual venue itself in Google/Bing search results. We will provide a detailed venue listing with anything you wish to add to it (pictures, specials, deals) and it’s available to be updated at any time by you.

Payment & Contact:

You can contact me to discuss more about this at graeme@ygkevents.com or text/call (613) 305-3527.

For payment I am very versatile. We can do cash, interac e-transfer, paypal – hell I even accept bitcoin. Advertising contracts will be created and delivered electronically just outlining everything that is offered within the advertising package.

Please note I am required to charge HST.